Halide

Halide's mark is a faceted crystal/prism — a small geometric anchor for a dashboard product that lives entirely in dark mode. Charcoal and deep teal carry the palette through every touchpoint: product photography, device mockups, and abstract data-visualization art built from the same reference. Every image in this launch was AI-generated using the locked logo as a consistent reference throughout. Built with our AI-first pipeline — explored at volume, directed by hand. (Concept work.)